BHFNC conference

REPs are delighted to be endorsing the British Heart Foundation National Centre’s annual national conference, which is taking place on Thursday 20th November at the Heritage Motor Centre in Warwickshire.

This year’s conference will be taking a look at the concept of stealth interventions and exploring how the latest research, theory and practice can be applied to the promotion of physical activity. REPs members will be able to gain 3 CPD point by attending, so please make sure you provide your membership number when booking.

SkillsActive’s Head of Professional Development Tom Bell said:

“It’s fantastic to be endorsing The British Heart Foundation annual conference 2014. This is a great opportunity for those REPs members who practice in this field to be able to up skill their knowledge in new research, as well as gaining recognition through Continuing Professional Development points.”

Leading the Keynote presentations will be Professor Tom Robinson, Endowed Professor of Child Health, Stanford University, California. His presentation will outline the background and conceptual model behind using stealth interventions to harness motivations to promote sustained behaviour changes. It will explore ideas and opportunities for piggybacking onto existing social causes or movements to effect behaviour change and look at some live health by stealth interventions.

There will also be keynote presentations from Peter Gilheany, Director of Foster Communication, who will be exploring what we can learn from commercial marketing techniques to sell the benefits of physical activity to an audience who may be resistant to the whole issue. Smorgasbord will be delivering the final keynote which includes a series of exciting short talks about a range of projects that have encouraged people to become more active by stealth.

Delegates will leave the conference with the following:

• Knowledge of how stealth interventions can help to encourage people to become more active
• Ideas for promoting physical activity through conservation, nature, fundraising, volunteering, education, arts, culture and history
• An awareness of how we can tap into people's values, interests and motivation to encourage people to become more active
• Ideas for building partnerships with organisations, movements or causes that could use physical activity to achieve their key objectives
• Practical tips on how to design and evaluate a stealth intervention.

Tickets will cost £195 full delegate rate and £165 students and the voluntary sector. For more information and to book your place visit http://www.bhfactive.org.uk/conference2014/index.html