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Kicking Cancer into Submission: new charity campaign exclusively for PTs


Capitalising on the growing interest in Boxercise as a form of personal fitness, research charity Ovarian Cancer Action has launched a new fundraising campaign, Box 2 Beat Cancer, specifically for the Fitness industry.

The campaign, which is endorsed by Apprentice finalist and award winning personal trainer - Katie Bulmer-Cooke, will see Personal Trainers and Boxercise instructors invited to become a Box 2 Beat Cancer Event Organiser and plan an event in their local area.

The events, which are officially endorsed by partners Boxercise, will see participants partake in a gruelling 3 hour class by their Boxercise instructor, to raise much needed funds for Ovarian Cancer Action’s life-saving scientific research.

Emily Legg is Corporate & Events Manager at Ovarian Cancer Action. She said: “In the UK, a woman dies of ovarian cancer every 2 hours. Ovarian Cancer Action is fighting back by funding world-leading scientific research. To ensure we can pack a stronger punch, we need the fitness industry to join us and Box 2 Beat Cancer.”

Katie Bulmer-Cooke said: “I'm so excited to be involved in this campaign. Not only because it is a great cause but also because it gives fitness professionals an opportunity to make a real positive impact on the health and fitness of their local community and their business. The events are going to be buzzing and I'm certain we will smash our fundraising targets in a bid to find a cure for ovarian cancer.”

To get involved, register for a free Box 2 Beat Cancer Event Organisers Pack at www.ovarian.org.uk. You will receive a suggested workout plan including pad and glove workouts, cardio and core exercises, circuits, and team games. You’ll also receive top tips from UK Personal Trainer of the Year 2012 and UK Fitness Professional of the Year 2013, Katie Bulmer-Cooke, on how to maximise business opportunities from your involvement.

Box 2 beat Cancer is officially endorsed by the Registry or Exercise Professionals (REPS). Greg Smalls, Head of Membership said: “With 1 in 54 women in the UK at risk of developing ovarian cancer it is of paramount importance that research and funding is made available for this life changing health issue. REPs fully endorses what Box 2 Beat Cancer is trying to achieve and would urge all members of the public to show up, sign up and box it out with our REPs members. Collectively we can ‘beat’ ovarian cancer into submission.”

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